In digital marketing, a landing page fitfully known as “lead capture page” or a “destination page” which is appears in response to search engine optimized results or an online advertisement. A landing is a distinct page on your website that is built for one single conversion objective for lead generation through ad campaigns. There are two types of landing pages, click through, and lead capture page. Landing page have many uses it depends upon needs of business, which includes webinar registration, services consultation, discounts, coupons/vouchers, contest entry, contact list building, free trial products, email marketing, and sales lead generations.